The Foundation for Advancing Alcohol Responsibility asked us to create a Halloween themed infographic for their Ask, Listen, Learn initiative. The message is based around encouraging parents to have the “scary” talks with their kids about resisting peer pressure, underage drinking and making responsible decisions. The playful illustrations helped soften the message and create a fun way to spread the word. The client shared with their audience through social media and also featured the infographic on their website and a number of blogs geared to parents.
What We Did
- Content Organization